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Creating business assets from your ideas

How intellectual property gets created in your business?

We live in a world of continuous improvement. To remain competitive, your business is likely to be innovating all the time: whether by launching new products and services, improving your manufacturing or production techniques, or making other improvements to the operation of your business.

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Managing your most valuable assets

How to look after your intellectual property

Effective management of all your intellectual property and other intangible assets requires procedures, processes and documentation. It is important to have the tools available to manage common situations efficiently. These will help you ensure that rights are not lost, your company does not run into avoidable disputes, and your day-to-day operations are not adversely affected.

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Making best use of all your valuable assets

How to use audits and assessments to find out what all your intangible assets are, and whether they are adequately protected

A long-standing business maxim says, ‘If you can’t measure it, you can’t manage it’. This is as applicable to your intellectual property and intangible assets as anything else in your company. To manage your IP well, you have to know what it is, where it is, how it works, and whether it is doing the job intended. An IP audit, or similar form of assessment, gives you the baseline you need to get good practices in place.

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