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Intangible Assets 101 for Startups

Why should startups be concerned about their intangible assets against all other competing priorities? Intellectual Property Strategist Fu Zhikang discusses the importance of identifying and managing intangible assets as a startup. Learn how startups can take small steps towards managing and protecting their valuable assets well.

Published: 28 November 2018


Fight For Your Intangible Assets

How do you protect your most valuable resource and fight copycats who infringe your IP? Intellectual Property Strategist Ye Thu Aung highlights the different considerations for business owners when making strategic decisions around IP protection or enforcement. Learn what you need to know to lower your risks of IP infringement and how to act when your IP is stolen.

Published: 28 September 2018


Harnessing IP in Today’s Digital Economy

How do you place a value on intangible resources within your company? Head of Enterprise Engagement Ong Pei Wen shares on the value and impact of intangible assets on businesses today and the potential opportunities and risks associated with IP.

Published: 28 September 2018